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ethically me Newsletter 002:

Welcome! To our pre-launch newsletter

Important Notice: You have been sent this email as you asked us to keep you informed of news and developments.
If you would like to unsubscribe please go to the list management section at the end and follow the straight forward instructions.


Index
1. Introduction
2. Preview offer
3. ethically me – a peak behind the scenes
4. Interesting Articles / Information

1. Introduction
The last two months seem to have passed in a second as our ideas and sketches were transposed from business plans, designs and patterns to the reality of clothes, photo shoots and web sites. Each step has been a learning curve and also a chance to work with inspiring people who have given us invaluable advice and help or done their job beyond the call of duty.

2. Preview offer
The clothes are in final production and we would like to offer you a sneak preview. Click here to give us your address and we will send you a you a catalogue “hot off the press” on March 17th.

3. ethically me News
Where do we begin? So many things have happened over the last two months. We have had some challenges on the productionside. But under Manisha and SarmillaRoy, our production manager, things are on track and looking beautiful – We can’t wait to wear the clothes.

The photo shoot
Click here to see how the photo shoot went

The launch
We are now heads down building the website and Hey Moscow is working on the catalogue, but we are on track to open shop on the 17th of March – bar any leprechauns popping up (our launch date coincides with St Patrick's day). Please click here to sign up for a catalogue

Direct selling parties
We are also looking for people to host a party at their home or office – so if you want to invite some friends around to have a private fitting, and earn 10% off all the sales please click here so we can plan a party with you.

Ethical Consumer and Ethical Consumer World
Ethical consumer magazine is conducting a survey on the most and least ethical companies and products in the last year. Have your say and let the companies know how they are doing . You can also win ethically me clothes for your time and effort!

The prizes will be presented at Ethical Consumer World (link) in April – we will be taking a stand so please pop over and see us.

4. Interesting Articles / Information

With our noses to the grindstone, articles have been piling up on our desks and it is rather nice to spend five minutes looking out at the world – and what a world it is.

A flyer caught Meagan's eye – from the Peace March on 15th Feb 2003. She'd who had never taken a stand on anything went along, and what an experience it was. Every shape of human was there, together, peacefully (allthough some whistle blowers did nearly get their whistles forcefully removed) and for very different reasons all saying the same thing – ‘No War’. People continue to campaign and here are two initiatives that may interest you:

On the down was seeing Littlewoods ‘amend’ their ethical processes.

But ending on some good news - Did you know it is Fair Trade Fortnight? – the perfect excuse we're off to buy some of that chocolate!
http://www.fairtrade.org.uk/fortnight2003/index.htm
http://society.guardian.co.uk/societyguardian/story/0,7843,902614,00.html

Thank you for your support

meagan and manisha
Founders - ethically me

List Management
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Copyright 2003. All Rights Reserved

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